Business Intelligence Fundamentals

What is business intelligence and business analytics? A clear overview of core concepts, differences, roles, common pitfalls, and self-service BI.

Getting started

Start with the basics and understand how BI, analytics, and self-service fit together in practice.

1.1 Getting started with Business Intelligence

Business Intelligence turns raw data into decisions. This guide shows which building blocks (data sources, preparation, metrics, visualization) matter and why BI improves transparency. Beginners see how the BI cycle speeds up processes and reduces risks.

1.4 Self-Service vs. Traditional BI

Self-service BI or traditional enterprise BI with dedicated infrastructure? Both deliver dashboards, but they differ in team requirements, speed, and operating effort. This article explains the practical differences and provides clear criteria for making the right choice.

1.6 What Does BI Cost?

The software license is the direct cost block, but indirect costs are often overlooked. This article explains the four cost factors, realistic market ranges, and a calculation method for building a reliable budget.

1.2 Benefits of BI

Business Intelligence makes company data usable. For better decisions, less reporting overhead, and more control. This article shows the concrete benefits by department and what the path there looks like.

1.3 Self-service BI: definition and examples

Today, anyone who runs a business has access to data from a wide range of platforms. This article shows how that data can be made easy to use—and what really matters.

1.5 Excel vs. BI Solution

Almost every company runs parts of its business on Excel, and for good reason. This article explains what Excel does well, how to recognize its limits, and when switching to a BI tool pays off. Includes six signals for switching and a step-by-step rollout plan.

1.7 BI Software and GDPR

What to check when choosing BI software: storage location, legal basis, and technical security for GDPR-compliant data processing.